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The gold standard.

From ancient alchemists to national currencies, gold has long been the most sought-after precious metal. In gold coins, ingots, and rings, its beauty never dulls. Gold’s unique properties make it invaluable in many surprising applications. In micro- electronics, gold conducts electricity efficiently. A gold layer that’s mere molecules thick reflects infrared light to protect satellites and space suits. Gold is the metal of choice for many medical and dental applications, from gold teeth to surgical implants. It’s used in some of the most advanced nano- technology applications, in which individual molecules and atoms are controlled. And it all starts out as a rock in the ground.
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